Tralee woman, stylist Shauna Cashell, has recently invested over €50,000 in her new business, www.StyleSearch.ie. Having been awarded the prestigious ‘Best fashion styling consultancy 2021’ at the Irish Enterprise Awards her business is going from strength to strength. StyleSearch is Irelands first smart fashion search engine, it takes the hassle and stress out of shopping whilst ensuring consumers are making wise choices when it comes to purchasing. It caters to a wide variation of size and shapes and budgets to suit anyone’s income.
Speaking to Shauna earlier this week this is what she had to tell me about StyleSearch and the woman behind it all.
“Initially, I trained to be a primary school teacher and taught for 5 years. I have always loved fashion. My grandmother was a master dressmaker and my mother and older sister have always had a love of fashion so it was instilled in me from a young age and has always been a big part of my life. I love dressmaking myself and went on to study fashion design”.
“I launched the first, a basic version of style search in February 2020, just as the lockdown started so like all businesses we had to quickly adapt and ensure we were offering exactly what our customers needed at that time. I’m so grateful for the support we received and it was a great reassurance to be able to survive such a difficult time as you feel if we can survive that, we can survive anything. After such a trying year for all businesses, it was an honour to be awarded Best fashion styling consultancy 2021 in the Irish Enterprise Awards”.
“Our mission is to make shopping easy and to help all women look good and feel great so we have services that cater to every single budget. It’s free to shop on StyleSearch.ie, we handpick the best fashion available online across a whole range of brands and put them all in one place. We do the work for you. Making shopping easy. So if you are looking for a dress for a wedding, instead of spending half an hour on ASOS, half an hour on Ted Baker etc. Your first stop should be StyleSearch.ie and search under ‘occasion wear’ where you will find a selection of beautiful dresses perfect for any occasion. Saving you valuable time and effort. Other services we offer range from a free body shape calculator, an eBook on how to shop for your body shape, a monthly subscription service, personal styling sessions where I style you in full outfits specifically for your style, shape, occasion and budget. So, there really is something
for everyone on StyleSearch.ie”.
StyleSearch has had an incredible online traffic of over 100,000 visits in just 6 months with a return rate of 10% as opposed to brand sites figures of 30-40%. With Shauna being a former runner up in Irelands Best Young Entrepreneur Competition by the Local Enterprise Offices in 2019, she is sure to be a continued success in both the business and fashion industry.